General writing samples

Content is in approximate date order, starting with the most recent content.

For some additional examples, see my case study on keeping audiences informed to build trust and brand authority.

Website copy

Note: Web copy examples also encompass page layout and formatting decisions. Since webpages can change over time or be removed, I have also included archive links.

Archive links will show an approximation of what the webpage looked like at the time of publication, which will be representative of the writing content (particularly for older examples).

However, archived webpages may be mis-formatted, or include missing images, links, etc. and should not be used to judge formatting or layout.

Video scripting

Includes creative direction.

Client/company

Title/link

Clarion Events

Gary Vaynerchuk at ITC Vegas

Clarion Events

ITC Vegas 2023 launch video

Clarion Events

#becauseofITC campaign

Case studies and whitepapers

Case studies, whitepapers, style guides. Includes creative direction.